Public speaking : an audience-centered approach
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Public speaking : an audience-centered approach
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出版信息:
Boston : Allyn and Bacon, c1997.
格式:
图书
物理描述:
xx, 452, [56] p. : col. ill. ; 26 cm.
ISBN:
9780205261581
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正在检索... Science | Book | 808.51 B391P 1997 | 2 | Stacks | 正在检索... 未知 | 正在检索... 不可借阅 |
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摘要
摘要
Public Speaking: An Audience-Centered Approach brings theory and practice together in an understandable and applicable manner. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point along the way, with marginal icons highlighting audience-related discussions. This model of public speaking serves as a foundation as the text guides students through the step-by-step process of public speaking, focuses their attention on the importance and dynamics of diverse audiences, and narrows the gap between the classroom and the real world. Book jacket.
目录
Preface | p. xx |
Chapter 1 Speaking with Confidence | p. 1 |
Why Study Public Speaking? | p. 2 |
Empowerment | p. 2 |
Employment | p. 3 |
Public Speaking and Conversation | p. 3 |
Public Speaking Is Planned | p. 4 |
Public Speaking Is Formal | p. 4 |
The Roles of Public Speakers and Audiences Are Clearly Defined | p. 4 |
The Communication Process | p. 5 |
Communication as Action | p. 5 |
Communication as Interaction | p. 6 |
Communication as Transaction | p. 7 |
The Rich Heritage of Public Speaking | p. 7 |
Great Speakers: Martin Luther King Jr. (1929-1968) | p. 8 |
Public Speaking and Diversity | p. 10 |
Improving Your Confidence as a Speaker | p. 11 |
Understand Your Nervousness | p. 11 |
Build Your Confidence | p. 13 |
Summary | p. 17 |
Speaker's Homepage: Managing Your Nervousness | p. 18 |
Being Audience-Centered: A Sharper Focus | p. 18 |
Chapter 2 The Audience-Centered Speechmaking Process | p. 23 |
An Audience-Centered Speechmaking Model | p. 24 |
Consider Your Audience | p. 25 |
Select and Narrow Your Topic | p. 26 |
Who Is the Audience? | p. 26 |
Great Speakers: Abraham Lincoln (1809-1865) | p. 26 |
What Is the Occasion? | p. 27 |
What Are My Interests, Talents, and Experiences? | p. 27 |
Determine Your Purpose | p. 27 |
Develop Your Central Idea | p. 29 |
Generate the Main Ideas | p. 29 |
Does the Central Idea Have Logical Divisions? | p. 29 |
Can You Think of Several Reasons the Central Idea Is True? | p. 30 |
Can You Support the Central Idea with a Series of Steps? | p. 30 |
Gather Verbal and Visual Supporting Material | p. 30 |
Organize Your Speech | p. 32 |
Sample Outline | p. 32 |
Rehearse Your Speech | p. 34 |
Speaker's Homepage: The Power of the Internet | p. 35 |
Deliver Your Speech | p. 36 |
Sample Speech: Our Immigration Story by Pao Yang Lee | p. 36 |
Summary | p. 38 |
Being Audience-Centered: A Sharper Focus | p. 38 |
Chapter 3 Ethics and Free Speech | p. 41 |
Speaking Freely | p. 43 |
Speaking Ethically | p. 45 |
Have a Clear, Responsible Goal | p. 45 |
Use Sound Evidence and Reasoning | p. 45 |
Be Sensitive to and Tolerant of Differences | p. 46 |
Be Honest | p. 46 |
Great Speakers: Mohandas Gandhi (1869-1948) | p. 47 |
Avoid Plagiarism | p. 47 |
Sample Oral Citation | p. 49 |
Speaker's Homepage: Tips for Ethics and Free Speech | p. 50 |
Listening Ethically | p. 51 |
Communicate Your Expectations and Feedback | p. 51 |
Be Sensitive to and Tolerant of Differences | p. 51 |
Listen Critically | p. 52 |
Summary | p. 53 |
Being Audience-Centered: A Sharper Focus | p. 53 |
Chapter 4 Listening to Speeches | p. 57 |
Barriers to Effective Listening | p. 58 |
Information Overload | p. 59 |
Personal Concerns | p. 59 |
Outside Distractions | p. 60 |
Prejudice | p. 60 |
Differences between Speech Rate and Thought Rate | p. 61 |
Receiver Apprehension | p. 61 |
Becoming a Better Listener | p. 62 |
Adapt to the Speaker's Delivery | p. 63 |
Listen with Your Eyes as Well as Your Ears | p. 63 |
Monitor Your Emotional Reaction to a Message | p. 63 |
Avoid Jumping to Conclusions | p. 63 |
Be a Selfish Listener | p. 64 |
Listen for Major Ideas | p. 64 |
Identify Your Listening Goal | p. 64 |
Practice Listening | p. 66 |
Understand Your Listening Style | p. 66 |
Become an Active Listener | p. 67 |
Great Speakers: Cesar Chavez (1927-1993) | p. 68 |
Improving Your Note-Taking Skills | p. 69 |
Listening and Critical Thinking | p. 70 |
Separate Facts from Inferences | p. 70 |
Evaluate the Quality of Evidence | p. 71 |
Evaluate the Underlying Logic and Reasoning | p. 71 |
Analyzing and Evaluating Speeches | p. 72 |
Understanding Criteria for Evaluating Speeches | p. 72 |
Identifying and Analyzing Rhetorical Strategies | p. 74 |
Speaker's Homepage: Developing Your Rhetorical Listening Skills | p. 76 |
Giving Feedback to Others | p. 76 |
Giving Feedback to Yourself | p. 78 |
Summary | p. 79 |
Being Audience-Centered: A Sharper Focus | p. 79 |
Chapter 5 Analyzing Your Audience | p. 83 |
Becoming an Audience-Centered Speaker | p. 84 |
Gather Information about Your Audience | p. 85 |
Analyze Information about Your Audience | p. 87 |
Great Speakers: Winston Churchill (1874-1965) | p. 88 |
Adapt to Your Audience | p. 89 |
Analyzing Your Audience before You Speak | p. 90 |
Demographic Audience Analysis | p. 90 |
Psychological Audience Analysis | p. 97 |
Situational Audience Analysis | p. 100 |
Developing Your Speech Step By Step: Consider Your Audience | p. 103 |
Speaker's Homepage: Gathering Information about Your Audience | p. 104 |
Adapting to Your Audience as You Speak | p. 104 |
Identifying Nonverbal Audience Cues | p. 105 |
Responding to Nonverbal Cues | p. 105 |
Strategies for Customizing Your Message to Your Audience | p. 108 |
Analyzing Your Audience after You Speak | p. 109 |
Nonverbal Responses | p. 109 |
Verbal Responses | p. 109 |
Survey Responses | p. 109 |
Behavioral Responses | p. 110 |
Summary | p. 110 |
Being Audience-Centered: A Sharper Focus | p. 110 |
Chapter 6 Developing Your Speech | p. 115 |
Select and Narrow Your Topic | p. 117 |
Guidelines for Selecting a Topic | p. 117 |
Strategies for Selecting a Topic | p. 119 |
Speaker's Homepage: Using the Web to Prime Your Creative Pump for a Speech Topic | p. 122 |
Narrowing the Topic | p. 122 |
Developing Your Speech Step By Step: Select and Narrow Your Topic | p. 122 |
Determine Your Purpose | p. 123 |
General Purpose | p. 123 |
Specific Purpose | p. 124 |
Developing Your Speech Step By Step: Determine Your Purpose | p. 127 |
Develop Your Central Idea | p. 127 |
A Complete Declarative Sentence | p. 128 |
Direct, Specific Language | p. 128 |
A Single Idea | p. 129 |
An Audience-Centered Idea | p. 129 |
Great Speakers: Frederick Douglass (1817-1895) | p. 129 |
Developing Your Speech Step By Step: Develop Your Central Idea | p. 130 |
Generate and Preview Your Main Ideas | p. 131 |
Generating Your Main Ideas | p. 131 |
Previewing Your Main Ideas | p. 133 |
Meanwhile, Back at the Computer... | p. 133 |
Developing Your Speech Step By Step: Generate and Preview Your Main Ideas | p. 134 |
Summary | p. 135 |
Being Audience-Centered: A Sharper Focus | p. 135 |
Chapter 7 Gathering Supporting Material | p. 139 |
Personal Knowledge and Experience | p. 140 |
The Internet | p. 140 |
The World Wide Web | p. 141 |
Directories and Search Engines | p. 141 |
Evaluating Web Resources | p. 142 |
Speaker's Homepage: Evaluating Web Sites | p. 145 |
Library Resources | p. 145 |
Books | p. 145 |
Periodicals | p. 147 |
Full-Text Databases | p. 148 |
Newspapers | p. 148 |
Reference Resources | p. 149 |
Government Documents | p. 150 |
Special Services | p. 150 |
Interviews | p. 151 |
Determining the Purpose of the Interview | p. 151 |
Great Speakers: Eleanor Roosevelt (1884-1962) | p. 152 |
Setting Up the Interview | p. 152 |
Planning the Interview | p. 152 |
Conducting the Interview | p. 154 |
Following Up the Interview | p. 154 |
Resources from Special-Interest Groups and Organizations | p. 155 |
Research Strategies | p. 155 |
Develop a Preliminary Bibliography | p. 155 |
Locate Resources | p. 158 |
Evaluate the Usefulness of Resources | p. 159 |
Take Notes | p. 159 |
Developing Your Speech Step By Step: Gather Supporting Material | p. 159 |
Identify Possible Presentation Aids | p. 160 |
Summary | p. 162 |
Being Audience-Centered: A Sharper Focus | p. 163 |
Chapter 8 Supporting Your Speech | p. 167 |
Illustrations | p. 168 |
Brief Illustrations | p. 169 |
Extended Illustrations | p. 169 |
Hypothetical Illustrations | p. 170 |
Using Illustrations Effectively | p. 170 |
Great Speakers: Garrison Keillor (1942-) | p. 171 |
Descriptions and Explanations | p. 171 |
Describing | p. 171 |
Explaining How | p. 172 |
Explaining Why | p. 172 |
Using Descriptions and Explanations Effectively | p. 173 |
Definitions | p. 173 |
Definitions by Classification | p. 173 |
Operational Definitions | p. 174 |
Using Definitions Effectively | p. 174 |
Analogies | p. 175 |
Literal Analogies | p. 175 |
Figurative Analogies | p. 175 |
Using Analogies Effectively | p. 176 |
Statistics | p. 176 |
Using Statistics as Support | p. 177 |
Using Statistics Effectively | p. 177 |
Opinions | p. 179 |
Expert Testimony | p. 180 |
Lay Testimony | p. 180 |
Literary Quotations | p. 180 |
Using Opinions Effectively | p. 180 |
Speaker's Homepage: Using the Internet to Find Interesting Supporting Material | p. 182 |
Selecting the Best Supporting Material | p. 183 |
Summary | p. 183 |
Being Audience-Centered: A Sharper Focus | p. 184 |
Chapter 9 Organizing Your Speech | p. 187 |
Organizing Your Main Ideas | p. 189 |
Ordering Ideas Chronologically | p. 189 |
Organizing Ideas Topically | p. 191 |
Arranging Ideas Spatially | p. 192 |
Organizing Ideas to Show Cause and Effect | p. 193 |
Organizing Ideas by Problem and Solution | p. 194 |
Acknowledging Cultural Differences in Organization | p. 195 |
Great Speakers: Desmond Tutu (1931-) | p. 196 |
Subdividing Your Main Ideas | p. 196 |
Speaker's Homepage: Internet Resources to Help You Organize Your Speech | p. 197 |
Integrating Your Supporting Material | p. 197 |
Sample Integration of Supporting Material | p. 198 |
Organizing Your Supporting Material | p. 198 |
Primacy or Recency | p. 199 |
Specificity | p. 199 |
Developing Your Speech Step By Step: Organize Your Speech | p. 200 |
Complexity | p. 200 |
From Soft to Hard Evidence | p. 200 |
Developing Signposts | p. 201 |
Transitions | p. 202 |
Previews | p. 203 |
Summaries | p. 204 |
Supplementing Signposts with Presentation Aids | p. 205 |
Summary | p. 206 |
Being Audience-Centered: A Sharper Focus | p. 207 |
Chapter 10 Introducing and Concluding Your Speech | p. 211 |
Purposes of Introductions | p. 212 |
Get the Audience's Attention | p. 213 |
Introduce the Subject | p. 213 |
Give the Audience a Reason to Listen | p. 213 |
Establish Your Credibility | p. 214 |
Preview Your Main Ideas | p. 215 |
Effective Introductions | p. 216 |
Illustrations or Anecdotes | p. 216 |
Startling Facts or Statistics | p. 217 |
Quotations | p. 217 |
Humor | p. 218 |
Questions | p. 219 |
References to Historic Events | p. 220 |
References to Recent Events | p. 220 |
Personal References | p. 221 |
References to the Occasion | p. 221 |
References to Preceding Speeches | p. 222 |
Speaker's Homepage: Using the Web to Find an Attention-Catching Introduction | p. 222 |
Purposes of Conclusions | p. 223 |
Summarize the Speech | p. 223 |
Reemphasize the Central Idea in a Memorable Way | p. 224 |
Motivate the Audience to Respond | p. 224 |
Provide Closure | p. 225 |
Effective Conclusions | p. 225 |
Methods Also Used for Introductions | p. 225 |
References to the Introduction | p. 226 |
Inspirational Appeals or Challenges | p. 227 |
Great Speakers: Patrick Henry (1736-1799) | p. 227 |
Appeals to Action | p. 228 |
Summary | p. 228 |
Being Audience-Centered: A Sharper Focus | p. 229 |
Chapter 11 Outlining and Editing Your Speech | p. 233 |
Developing Your Preparation Outline | p. 234 |
The Preparation Outline | p. 235 |
Sample Preparation Outline | p. 237 |
Sample Preparation Outline | p. 238 |
Editing Your Speech | p. 240 |
Developing Your Delivery Outline and Speaking Notes | p. 242 |
The Delivery Outline | p. 242 |
Sample Delivery Outline | p. 244 |
Sample Delivery Outline | p. 244 |
Speaker's Homepage: Using Internet Resources to Improve Your Outlining Skill | p. 245 |
Speaking Notes | p. 246 |
Great Speakers: Mark Twain (1835-1910) | p. 248 |
Summary | p. 249 |
Being Audience-Centered: A Sharper Focus | p. 250 |
Chapter 12 Using Words Well: Speaker Language and Style | p. 253 |
Oral versus Written Language Style | p. 255 |
Oral Style Is More Personal Than Written Style | p. 255 |
Oral Style Is Less Formal Than Written Style | p. 255 |
Oral Style Is More Repetitive Than Written Style | p. 256 |
Using Words Effectively | p. 256 |
Use Specific, Concrete Words | p. 256 |
Use Simple Words | p. 257 |
Use Words Correctly | p. 258 |
Adapting Your Language Style to Diverse Listeners | p. 259 |
Use Language That Your Audience Can Understand | p. 259 |
Use Appropriate Language | p. 259 |
Use Unbiased Language | p. 260 |
Crafting Memorable Word Structures | p. 261 |
Creating Figurative Images | p. 262 |
Creating Drama | p. 262 |
Creating Cadence | p. 263 |
Speaker's Homepage: Using Internet Resources to Polish Your Spoken Prose | p. 265 |
Analyzing an Example of Memorable Word Structure | p. 266 |
Great Speakers: John F. Kennedy (1917-1963) | p. 267 |
Tips for Using Language Effectively | p. 267 |
Summary | p. 268 |
Being Audience-Centered: A Sharper Focus | p. 269 |
Chapter 13 Delivering Your Speech | p. 273 |
The Power of Speech Delivery | p. 274 |
Listeners Expect Effective Delivery | p. 275 |
Listeners Make Emotional Connections with You through Delivery | p. 275 |
Listeners Believe What They See | p. 276 |
Methods of Delivery | p. 276 |
Manuscript Speaking | p. 276 |
Memorized Speaking | p. 277 |
Impromptu Speaking | p. 277 |
Extemporaneous Speaking | p. 279 |
Characteristics of Effective Delivery | p. 280 |
Eye Contact | p. 281 |
Gestures | p. 282 |
Movement | p. 284 |
Posture | p. 285 |
Facial Expression | p. 286 |
Vocal Delivery | p. 286 |
Great Speakers: Marcus Tullius Cicero (106-43 B.C.) | p. 286 |
Personal Appearance | p. 291 |
Speaker's Homepage: Evaluating Speaker Delivery | p. 292 |
Audience Diversity and Delivery | p. 293 |
Rehearsing Your Speech: Some Final Tips | p. 294 |
Delivering Your Speech | p. 295 |
Developing Your Speech Step by Step: Rehearse Your Speech | p. 296 |
Adapting Your Speech Delivery for Television | p. 297 |
Developing Your Speech Step by Step: Deliver Your Speech | p. 298 |
Responding to Questions | p. 299 |
Summary | p. 300 |
Being Audience-Centered: A Sharper Focus | p. 301 |
Chapter 14 Using Presentation Aids | p. 305 |
The Value of Presentation Aids | p. 306 |
Great Speakers: Ronald Reagan (1911-2004) | p. 308 |
Types of Presentation Aids | p. 308 |
Three-Dimensional Presentation Aids | p. 308 |
Two-Dimensional Presentation Aids | p. 310 |
Speaker's Homepage: Using the Internet as a Source for Visuals for Your Speeches | p. 319 |
Audiovisual Aids | p. 320 |
Guidelines for Developing Presentation Aids | p. 322 |
Make Them Easy to See | p. 322 |
Keep Them Simple | p. 322 |
Select the Right Presentation Aids | p. 323 |
Do Not Use Dangerous or Illegal Presentation Aids | p. 324 |
Guidelines for Using Presentation Aids | p. 324 |
Rehearse with Your Presentation Aids | p. 324 |
Make Eye Contact with Your Audience, Not with Your Presentation Aids | p. 324 |
Explain Your Presentation Aids | p. 325 |
Do Not Pass Objects among Members of Your Audience | p. 325 |
Use Animals with Caution | p. 325 |
Use Handouts Effectively | p. 325 |
Time the Use of Visuals to Control Your Audience's Attention | p. 326 |
Use Technology Effectively | p. 327 |
Remember Murphy's Law | p. 328 |
Summary | p. 328 |
Being Audience-Centered: A Sharper Focus | p. 329 |
Chapter 15 Speaking to Inform | p. 333 |
Goals of Informative Speaking | p. 334 |
Speaking to Enhance Understanding | p. 335 |
Speaking to Maintain Interest | p. 335 |
Speaking to Be Remembered | p. 335 |
Types of Informative Speeches | p. 336 |
Speeches about Objects | p. 336 |
Speeches about Procedures | p. 337 |
Speeches about People | p. 338 |
Speeches about Events | p. 339 |
Speeches about Ideas | p. 339 |
Strategies to Enhance Audience Understanding | p. 341 |
Speak with Clarity | p. 341 |
Use Principles and Techniques of Adult Learning | p. 342 |
Clarify Complex Processes | p. 342 |
Use Effective Visual Reinforcement | p. 344 |
Strategies to Maintain Audience Interest | p. 344 |
Establish a Motive for Your Audience to Listen to You | p. 344 |
Speaker's Homepage: Finding Late-Breaking News and Information for Your Speech | p. 345 |
Tell a Story | p. 345 |
Great Speakers: Beverly Sills (1929-) | p. 346 |
Present Information That Relates to Your Listeners | p. 346 |
Strategies to Enhance Audience Recall | p. 346 |
Build in Redundancy | p. 346 |
Pace Your Information Flow | p. 347 |
Reinforce Key Ideas Verbally | p. 347 |
Reinforce Key Ideas Nonverbally | p. 347 |
Sample Informative Speech: Choosing a Speech Topic by Roger Fringer | p. 348 |
Summary | p. 349 |
Being Audience-Centered: A Sharper Focus | p. 349 |
Chapter 16 Understanding Principles of Persuasive Speaking | p. 353 |
Persuasion Defined | p. 354 |
How Persuasion Works | p. 356 |
How to Motivate Listeners | p. 357 |
Use Dissonance | p. 357 |
Use Listener Needs | p. 359 |
Use Positive Motivation | p. 361 |
Use Negative Motivation | p. 362 |
Great Speakers: Elizabeth Cady Stanton (1815-1902) | p. 363 |
How to Develop Your Persuasive Speech | p. 364 |
Consider the Audience | p. 364 |
Select and Narrow Your Persuasive Topic | p. 365 |
Determine Your Persuasive Purpose | p. 366 |
Develop Your Central Idea and Main Ideas | p. 366 |
Putting Persuasive Principles into Practice | p. 369 |
Speaker's Homepage: Finding Out about Congressional Legislation for Persuasive Speeches | p. 371 |
Summary | p. 371 |
Being Audience-Centered: A Sharper Focus | p. 372 |
Chapter 17 Using Persuasive Strategies | p. 375 |
Establishing Credibility | p. 376 |
Enhancing Your Credibility | p. 377 |
Using Logic and Evidence to Persuade | p. 378 |
Understanding Types of Reasoning | p. 379 |
Persuading the Diverse Audience | p. 383 |
Supporting Your Reasoning with Evidence | p. 385 |
Avoiding Faulty Reasoning: Ethical Issues | p. 386 |
Using Emotion to Persuade | p. 388 |
Speaker's Homepage: Information Triage: Identifying Reasoning Fallacies | p. 389 |
Great Speakers: Franklin Delano Roosevelt (1882-1945) | p. 389 |
Tips for Using Emotion to Persuade | p. 390 |
Using Emotional Appeals: Ethical Issues | p. 392 |
Strategies for Adapting Ideas to People and People to Ideas | p. 393 |
Persuading the Receptive Audience | p. 394 |
Persuading the Neutral Audience | p. 395 |
Persuading the Unreceptive Audience | p. 395 |
Strategies for Organizing Persuasive Messages | p. 397 |
Problem-Solution | p. 397 |
Refutation | p. 398 |
Cause and Effect | p. 399 |
The Motivated Sequence | p. 399 |
Sample Persuasive Speech: Medical Mayhem by Alyssa Horn | p. 403 |
Summary | p. 406 |
Being Audience-Centered: A Sharper Focus | p. 407 |
Chapter 18 Special-Occasion Speaking | p. 411 |
Public Speaking in the Workplace | p. 412 |
Reports | p. 412 |
Public-Relations Speeches | p. 413 |
Ceremonial Speaking | p. 414 |
Introductions | p. 414 |
Toasts | p. 415 |
Speaker's Homepage: A Toast to You and Yours: Tips for Making Toasts | p. 416 |
Award Presentations | p. 416 |
Nominations | p. 417 |
Acceptances | p. 417 |
Keynote Addresses | p. 418 |
Commencement Addresses | p. 419 |
Commemorative Addresses and Tributes | p. 420 |
Eulogies | p. 420 |
After-Dinner Speaking: Using Humor Effectively | p. 421 |
Humorous Stories | p. 422 |
Humorous Verbal Strategies | p. 422 |
Humorous Nonverbal Strategies | p. 423 |
Great Speakers: Dave Barry (1947-) | p. 424 |
Summary | p. 424 |
Being Audience-Centered: A Sharper Focus | p. 425 |
Chapter 19 Speaking in Small Groups | p. 429 |
Solving Problems in Groups and Teams | p. 431 |
1 Identify and Define the Problem | p. 431 |
2 Analyze the Problem | p. 432 |
3 Generate Possible Solutions | p. 432 |
4 Select the Best Solution | p. 433 |
5 Test and Implement the Solution | p. 434 |
Participating in Small Groups | p. 434 |
Come Prepared for Group Discussions | p. 434 |
Do Not Suggest Solutions before Analyzing the Problem | p. 435 |
Evaluate Evidence | p. 435 |
Help Summarize the Group's Progress | p. 435 |
Listen and Respond Courteously to Others | p. 435 |
Help Manage Conflict | p. 435 |
Leading Small Groups | p. 436 |
Leadership Responsibilities | p. 436 |
Leadership Styles | p. 436 |
Managing Meetings | p. 438 |
How to Give Meetings Structure | p. 439 |
How to Foster Meeting Interaction | p. 439 |
Speaker's Homepage: Using Parliamentary Procedure to Give Structure to Large Groups | p. 440 |
Presenting Group Recommendations | p. 441 |
Great Speakers: Oprah Winfrey (1954-) | p. 442 |
Symposium Presentation | p. 442 |
Forum Pressentation | p. 442 |
Panel Discussion | p. 442 |
Written Report | p. 443 |
Planning a Group Presentation | p. 443 |
Making a Group Presentation | p. 444 |
Summary | p. 445 |
Being Audience-Centered: A Sharper Focus | p. 445 |
Epilogue | p. 449 |
Speaker's Homepage: Learning More about Communication | p. 450 |
Appendix A The Classical Tradition of Rhetoric | p. 451 |
The Earliest Teachers of Rhetoric | p. 451 |
Beginning of the Greek Tradition: The Sophists | p. 452 |
Plato | p. 453 |
Aristotle | p. 454 |
The Roman Tradition | p. 455 |
Conclusion | p. 456 |
Appendix B Speeches for Analysis and Discussion | p. 459 |
I Have a Dream | p. 459 |
Making Democracy Work: Your Responsibility to Society | p. 461 |
Allyn and Bacon,
图书
Beebe, Steven A., 1950-
Beebe, Steven A., 1950-
Beebe, Susan J.
Ivy, Diana K.
1997
9780205261581
Boston : Allyn and Bacon, c1997.
3rd ed., instructor's annot. ed.
SD_ILS:476811
808.51 B391P 1997
Public speaking : an audience-centered approach
Public speaking : an audience-centered approach
Public speaking : an audience-centered approach
Public speaking :
Beebe, Steven A., 1950-
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