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摘要
摘要
Everything you need to know about working in business and management. From reading a balance sheet to leading a high-performance team, the Manager's Handbook provides all the information you need for managing effectively. A Comprehensive guide to learning key management skills, understanding core business concepts, and planning a successful career, Manager's Handbook is both an introduction for new managers and an up-to-date reference for experienced managers and those working in small businesses. From understanding business finance, the impact of new technology, and the roles of sales and marketing to learning to communicate effectively, manage change, and work with international colleagues and customers, this book is an essential guide to all-around management knowledge and excellence. Each contributor to the Manager's Handbook is an expert in their field, bringing hands-on experience and an extensive range and depth of knowledge to other managers. A Business Directory provides an invaluable resource of principal management organizations and institutions.
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Editor-in-chief Heller, a leading author and management consultant, and 13 contributors, all experts in their field, have created a significant one-step reference guide. Their handbook can serve as an introduction for new managers, a refresher and update for experienced managers, a practical guide to a manager's daily actions, and a longer-term aid to the constructive thought and planning needed for successful enterprises. The volume is organized into four major sections. "Managing Your Career" (1 chapter) includes planning a career, developing the right skills, creating a personal profile, choosing the right organization, succeeding in a new job, creating a personal development plan, and leaving a job. "Understanding Organizations" (6 chapters) covers the learning organization, financial management, managing resources, operations management, marketing and sales, and the impact of the Internet. "The Role of the Manager" (4 chapters) highlights communication, managing people, problem solving and decision-making, and change and innovation. "International Management" (2 chapters) covers operating a global business and managing across cultures. Material is presented in an easy-to-read format with well-chosen graphics, and writing is clear and succinct. Includes glossary and business directory representing key areas of management in the US and Canada. Highly recommended for business collections, lower-division undergraduates through professionals. R. R. Attinson emeritus, CUNY College of Staten Island